31 Jan 2020

How Can a Ghostwriter Write My Book if I Have No Time?

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There are many busy executives and business people who want to write a book. They understand that a published book about their expertise, unique story and value proposition will help them market themselves and their businesses.

But usually they feel they are just too busy to sit down and write it. Sometimes they’ve written some rough notes or an outline, but there are only so many hours in the day, and their focus is rightly on their business and career.

When I come across these executives, they’ll commonly ask how I can write them a book if their availability is low to virtually non-existent. After all, don’t they need to be interviewed and be involved in the process? Doesn’t that take time that they simply don’t have available?

My role as a ghostwriter is to write books, blogs and other written materials for someone else. I am never the knowledge expert, and sometimes, when I begin the project, I don’t know anything at all about the topic. This is normal for all ghostwriters.

When the project begins, I need to perform at least a minimal series of interviews to come to an understanding with the client about the topic, style, length, outline and so forth.

From there, I can do research and write the book, sending the client a chapter (or article in the case of a blog series) at a time to review. Their review is needed for subject matter and style. Does the chapter say what it needs to say? Is anything missing? Does anything need to be expanded or removed? Is the information correct?

Clients can generally review a chapter in one to three hours. An additional hour may optionally be needed to discuss the content.

My normal target is to complete one chapter, reviews, revisions and all, per month. Sometimes a client wants a book completed more quickly, in which case the target is two chapters per month.

Thus, one to four hours per month is about the minimum effort needed from the client to keep the project moving. In some cases, clients can delegate these reviews to other members of their staff, reducing their direct involvement even more.

At the other extreme, occasionally a client want to be much more involved – from more interviews all the way to almost a collaborative process with daily working sessions.

The working relationship can (and often does) evolve over time. We may begin with daily collaborations then move towards less involvement from the client as their time becomes needed elsewhere.

Limited time is exactly the reason why most people hire ghostwriters. Don’t let your overflowing schedule stop you from accomplishing your goal of creating a book! The job of a ghostwriter is to take this task from you and get it done and to create the best possible book to meet your requirements.

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